Reading The Daily WTF today, a neat site that posts screw-ups made by programmers and tech management, I noticed the owner mentions his new company, HiddenNetwork.com. What strikes me is that they are targeting bloggers straight on, paying them to run a JavaScript banner that links to job offers, paid for by the employers looking for talent.



A blogger who signs up will receive $5 per 1.000 impressions, and $25 for each employee referral. In theory, only good quality jobs are posted through this network. This is not exactly like paying bloggers to write product reviews, which stirred a good deal of controversy, but what would happen if a blogger writes bad about a company or product whose job offer is appearing right above the post? Comments welcome.